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Jadirah Sarmad

Jadirah Sarmad

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Maybelline New York Clear Smooth All in One Cake Powder To Go Version Launch At Savor Boat Crew

July 2, 2014

After being locked up in my study-room with piles of notes for almost a month, when Maybelline New York invited us to their recent launch event at the Savor Boat Crew, Karachi, I knew I had to go! The event took place on 20th June 2014, which was just a day before my last final exam, but only a look at the invitation card and reading the words like ‘dockyard’…

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Karachi Bloggers Meetup at Academy of Aesthetics

May 27, 2014

On 17th May 2014, Wafa Khan, who is a talented makeup artist and a bold Dubai-based Pakistani blogger, moderated a Karachi Bloggers Meetup at the Academy of Aesthetics, which was sponsored by the academy itself and Makeup Atelier Paris. There was a colour theme for us to follow in which we were given a choice to wear anything black, turquoise or purple. I wore a black and white digital printed…

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Gemini: The Twins {General Misconceptions, Sign Associations and Gift Ideas}

May 21, 2014

The month (21/05/2014 – 21/06/2014) of the twins has begin and I had been requested to do a post about this zodiac sign since I myself am a Gemini, so here it is! 😉 But first, let me make it clear that I absolutely respect your opinion and whatever you believe regarding astrology so please do not hold anything against me. I personally do believe in astrology as it is…

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Beauty Wishlist 2014!

May 7, 2014

Isn’t it fun to do wishlists in order to keep track of your shopping goals, and you never know who might grant your wishes! 😛 Here are the top 10 products on my wishlist  this year in the chronological order. 1) theBalm Mary Lou-Manizer: If you remember, I had this on my wishlist last year as well! Ever since it came out, I have been lusting after it, but I don’t…

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L’Oreal Mega Volume Miss Manga Mascara Review and Swatches

April 23, 2014

L’Oreal Mega Volume Miss Manga Mascara* We all love the doe-eyed, long fluttering lashes and L’Oreal has recently come out with a fantastic addition for this lady-obsession in their mascara collection. Mega Volume Miss Manga Mascara has been inspired by ‘Manga’, as the name suggests, which are Japanese comics with characters having big hair, big eyes and big eyelashes as some of their prominent features. The idea in itself is…

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Dove® Proves That Beauty is a State of Mind

April 15, 2014

New Social Experiment Illustrates the Ongoing Conflict Women Have with Recognizing their Beauty (Karachi, Pakistan), April 9th 2014: Inside every woman is the power to feel beautiful, confident and radiant, according to a first-of-its-kind social experiment conducted by Dove revealed that an alarming 80% of women feel hesitant to share the way they look, the study highlights how the right state of mind can unlock the powerful feeling of beauty…

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