Jadirah Sarmad

Look who has been a bit out and about lately. On 26th June 2014, there was a Blog Fest held at Scentsation, Dolmen Mall Clifton, in which numerous Karachi Bloggers were invited and it was lovely meeting so many of them for the first time. The PR of the event was managed by Take II and the CEO of Take II, Tehmina Khalid was also present there herself. Initially, we…

What’s better than a pamper-eve right after a busy month of exams?! Last week, I had a spa date at Raintree Spa along with some of the Pakistani Beauty Blogging Community (PBBC) lovelies. I have been to Raintree before, as the very first Karachi Blogger’s meetup that I had attended back in August, was also held there, and I must say that I fell head over heels in love with the…

After being locked up in my study-room with piles of notes for almost a month, when Maybelline New York invited us to their recent launch event at the Savor Boat Crew, Karachi, I knew I had to go! The event took place on 20th June 2014, which was just a day before my last final exam, but only a look at the invitation card and reading the words like ‘dockyard’…

On 17th May 2014, Wafa Khan, who is a talented makeup artist and a bold Dubai-based Pakistani blogger, moderated a Karachi Bloggers Meetup at the Academy of Aesthetics, which was sponsored by the academy itself and Makeup Atelier Paris. There was a colour theme for us to follow in which we were given a choice to wear anything black, turquoise or purple. I wore a black and white digital printed…