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Jadirah Sarmad

Jadirah Sarmad

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The Rise of Stripes And Gingham

May 2, 2017

We have discussed it time and again that all of the old fashion is coming back in style and some of my absolute favourites as of late have been everything centered around stripes and gingham. The two prints have been so popular in the world of fashion and I have seen nearly everyone from the Duchess of Cambridge, Kate Middleton, to supermodels, to all the stylish babes in town, rocking…

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Sunday Brunch At Beach Luxury

April 10, 2017

A busy week calls for a chill weekend scene and what better way to spend a Sunday than a brunch by the beach? Beach Luxury has just relaunched their Sunday Brunch and I was invited to the opening yesterday. It was pretty exciting as it brings back a lot of childhood memories of the time that I have spent with my family at the hotel. The sea facing location is absolutely…

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Nicole Guerriero x Anastasia Beverly Hills Glow Kit

April 3, 2017

I just got the Anastasia Beverly Hills x Nicole Guerriero collaboration Glow Kit and I feel so ecstatic! I already did an Instagram Live session where I swatched, talked and answered some questions about the palette but in case you missed it, here are all the details.Nicole Guerriero is one YouTuber that I have been following for around four years now. While she was not one of the first beauty gurus that I…

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French Food Festival 2017 at Avari Towers

March 30, 2017

Who remembers my first time of trying out French Food (including snails!) at Avari Towers last July? If you do, props to you for sticking around and being here for yet another scrumptious post. Asia Live Restaurant is currently hosting yet another French Food Festival, which will last until 1st April, and things are quite different this time around.Last year the French Food Festival offered only an a la carte…

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Beauty Bar Women Empowerment Campaign And First Impressions

March 28, 2017

Beauty Bar is an online shopping portal for makeup and beauty products. For the Women’s Day, this March, Beauty Bar decided to run a little campaign and promote some of the local businesses which are owned by women entrepreneurs.Willa Hafeez, who herself is the owner of Beauty Bar, wanted to make quality products accessible to women in Pakistan and hence started the business a year ago. However, she soon realized…

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Burns Road Night at Sky BBQ, Avari Towers

March 25, 2017

The ongoing Burns Road Night at Avari Towers‘ restaurant, Sky BBQ, is any desi foodie’s dream come true. Burns Road is the infamous food street of Karachi, which used to be busier a few decades back, probably when my parents were my age. I have heard countless stories of scrumptious food that they have had with their friends in their youth and I have always wanted to try it out…

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